The Human Resource Information System

Human capital is an essential part of any business. Businesses must be able adapt to changing market conditions and invest in its proper management, development, and preservation. As such, many companies today use human resource information systems (HRIS), which are simple databases that store basic information as well as employee records. HRIS could not meet the needs of successful human...

Designing A Logo: Its Principles, Methods, Colors And Examples

Logos, which are symbols consisting of text and pictures, help us identify brands. Your logo serves the fundamental purpose of distinguishing your business from other businesses. In that the logo is part your branding, it's different than branding. A logo's elements are: Typography, color, context, imagery, and color. Designers follow a certain creative process when creating a logo. Get...

Analysis Of The Myths And Realities Of Teamwork

It is common for organizations to have teams. They must maintain effective and efficient teamwork to ensure their success. This refers, in simple terms, to how a group of people work together to achieve the same goal. Effective teamwork is vital for organizations. It is important to address any issues that might lead to a dysfunctional team as soon as possible. In this article, Wright (2013)...

Analysis Of Marketing Strategies Depicted In The Film The Big Short

The 2015 movie "The Big Short" explains how bad government management led to a global depression that saw thousands of people lose work. The problem began in the financial sector, which was a dull industry to work in. Lewis Ranieri was the one who came up with the idea of bundling mortgages to increase returns. However, it's still low-risk because people pay their mortgages. Their income from...

Competitive Edge For Your Business

It's a good thing to have some competition. If you don't perform well in your industry or business, it can be costly and even fatal. Your company's success or failure can depend on how you deal with competition. However, you can significantly increase your chances to win by creating a competitive advantage. A competitive advantage is a way to have an edge over your competitors. This is not...

Six Sigma Methodology

Six Sigma is a quality system that strives to achieve near perfect standards. Six Sigma refers to a data-driven, disciplined methodology that eliminates defects in any process, whether it is manufacturing, transactional, or product. Six Sigma was established as an estimation method by Carl Friedrich Gauss (1777-1855), the inventor of the normal curve. Six Sigma in item variety is an estimation...

Discussion On The Issue Of Women In Advertising

Advertising for Women: Advertisements are everywhere today and have an ever-growing influence on our lives. Advertisements are targeted to both men and women and influence the choices they make. Advertisements are everywhere: TV, billboards, magazines, social media, and even in magazines. Bill Bryson who wrote "The Hard Sell in America," stated that "Advertising was already well-established by...

Coca-cola History

Coca-Cola began its history in 1886. Dr. John S. Pemberton of Atlanta was curious and created a unique tasting soft beverage that could be sold in soda fountains. He made a flavored syrup and then took it to his dispensary. People who had tried it said that it was excellent. Frank M. Robinson is Dr. Pemberton's partner. CocaCola's initial portions were only 5 cents a glass. In Atlanta, the...

Advising Holding Company Structure

I was able to learn from a Client that they had operations in Europe and the Middle East. These businesses were run by separate legal entities. The only thing that connected them was a shared ownership. After reviewing the operations, I presented the client with options for creating value in his business through the incorporation of a Holding Company. The holding company will be tax efficient and...

How To Satisfy Internal & External Customers’ Requirements

"If time is a problem, don't waste it." - John Wooden (American basketball player and UCLA head coach). "Give them Quality. That's the best advertising. "Quality is the most effective business plan." John Lasseter Quality is more important that quantity. One homerun is better than 2 doubles," Steve Jobs. Co-founder, Chairman and CEO Apple Inc. Primary investor. NeXT CEO. W. Edwards Deming:...